this post was submitted on 24 Mar 2025
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[–] CitricBase@lemmy.world 138 points 2 months ago (25 children)

How on Earth did they manage to fuck this up?

They were the leading firm in a field where having the most data makes yours the most accurate tests. Their product sold for hundreds of dollars a pop, with practically zero marginal costs to run the tests. And they were really popular, selling like hotcakes.

It's insane just how astoundingly incompetent upper management can be sometimes.

[–] meliante@lemm.ee 40 points 2 months ago (20 children)

No returning customers, due to the nature of the business. It's dead from the start.

[–] cactusupyourbutt@lemmy.world 13 points 2 months ago (4 children)
[–] StenSaksTapir@feddit.dk 14 points 2 months ago (2 children)

I don't. It's only happened to me once.

[–] calabast@lemm.ee 11 points 2 months ago

A person is born every day.

You are not born every day.

Seems clear that you must not be a person.

[–] spankmonkey@lemmy.world 6 points 2 months ago (1 children)

It happened to me yesterday and now I hear it only happens once?

Smh my head.

[–] voodooattack@lemmy.world 4 points 2 months ago

Smh my head.

Currying won’t save you

[–] SippyCup@feddit.nl 3 points 2 months ago (1 children)

Right, but the data you get from that test is pretty broad. One test will create a background for an entire family. You only need to do one for one child. Or if both parents have one, or a sibling of both parents have done one, the children of that pair also no longer needs a test to see their background.

[–] dubyakay@lemmy.ca 2 points 2 months ago

It's not just about background though. Could also filter the results for genetic markers of medical conditions, something that may differ between individuals.

[–] acosmichippo@lemmy.world 2 points 2 months ago

true but after the enormous initial boom they would have reached an equilibrium of a small trickle. the question is if that small trickle is enough to sustain a company on its own, so apparently not.

[–] Zoomboingding@lemmy.world 2 points 2 months ago

People that would presumably already know their lineage since their parents already took the test.

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