this post was submitted on 04 Oct 2025
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No Stupid Questions

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Edit: This question attracted way more interest than I hoped for! I will need some time to go through the comments in the next days, thanks for your efforts everyone. One thing I could grasp from the answers already - it seems to be complicated. There is no one fits all answer.

Under capitalism, it seems companies always need to grow bigger. Why can't they just say, okay, we have 100 employees and produce a nice product for a specific market and that's fine?

Or is this only a US megacorp thing where they need to grow to satisfy their shareholders?

Let's ignore that most of the times the small companies get bought by the large ones.

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[–] Seasm0ke@lemmy.world 8 points 22 hours ago* (last edited 22 hours ago) (1 children)

The reason cited even in privately held companies is pretty much because everyone else is doing it.

Their COGS (Cost of Goods Sold) rises every year. The markup on licenses, the physical hardware, the shrinkflation from the manufacturer, and COLA (Cost of Living Adjustments) for staff all cut into the operating budget (or the profit) of the company.

Under capitalism there are hardly any checks to this, so even companies that are not seeking to grow must raise rates else they will take a loss every year.

[–] DreamlandLividity@lemmy.world 3 points 20 hours ago (1 children)

I think your are confusing company growth and prices growing, mixing them together.

[–] Seasm0ke@lemmy.world 1 points 18 hours ago

Ah that may be, guess I shoulda read the question better.