this post was submitted on 24 Dec 2025
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Programming
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It's worse than that, starting your own business is sales.
Are you working in some niche field where you have a good idea of who your customer base is already? Do you know 5 people right now who would buy your product today? Why would they buy from you vs. an established software company that also has a customer support team? Do you look forward to working with these customers to integrate your software into their existing workflow? Do you look forward to auditing your software for cybersecurity compliance?
You need to be able to answer these questions. It doesn't matter how good a programmer you are or how complex your software product is, what matters is what makes buying from your company better than another.
Hi, thanks for advices, I definitely need go answer those questions before I continue moving forward