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A reminder in the age of the Fediverse: if you're not the customer, you're still the product.
(slrpnk.net)
OP was taking about Tumblr, but I think it applies even more to the Fediverse: users need to develop an ethos of paying to support the sites they use. Otherwise advertisers pay the bills and call the shots.
Yep. It's simply not how greed works.
They'll never say "Oh since we're making millions of dollars a month, we don't need to sell user data". They'll just do both, because there's always greedy people at the top pushing for every penny of profit.