this post was submitted on 14 Nov 2023
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IMO, majority who compares the regular SS w/ cellular to the Ultra being minimal price difference is just a convenient excuse to go for the Ultra.
Most regular people who buys an Apple Watch will just go with the regular aluminum and then compare with the Ultra (Which is almost double the price).
The main question is, is the battery life, flat screen, sapphire screen and the additional features worth almost double the price? NOT "Hey the Ultra is only $50 or $100 more than the AW SS, so why not?"
Without the existence of Ultra, how many actually buys the SS models? There are some for sure, but majority regular AW on the streets are still alu.