Maybe the problem is that nasty pointy cucumber on the bottom of it. Wait, it's that a veggie burger? Who the hell puts pointy cucumber on a veggie burger?
this post was submitted on 19 May 2025
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If we're talking about a focus group specifically comprised of regular fast food consumers, you're already kinda pre-selecting for the lowest common denominator.
No surprise that this segment would have lower education overall
Carl's Jr. did the same thing. The 1/3 pound was perfect. Two 1/4 patties are too much, one 1/4 patty is too little.
I miss the Carl's Jr. 1/3 pound burger.
The funny thing is McDonald's also tried 1/3 lb burgers later on, and also failed.
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We can't afford bigger burgers now anyway, the price of beef is insane. And when bigger burgers are desired, they'll sell "double quarter pounders". Not that Americans generally need bigger burgers anyway, but that's a different topic.
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"try our new 113g burger"
Yes, I've literally seen baked goods advertised like that. One bakery in my town is proud of its bigger-than-average pretzels and puts the weight right there on the ad posters.
The famous 113 grammer with cheese
I grew up in America and I can confirm, Americans are very dumb.