it's funny b/c management consultants live for applying the same cookie-cutter methods for different businesses - in a way they're the OG LLMs
but the real business is sales - you need to get your expensive consultants embedded into an org so they can start invoicing. And for sales focussing on "AI" is perfect, b/c the companies big enough to be able to pay are also the ones run by the same sort of MBAs who are pushing "AI" everywhere else