You seem to know what you need but if you decide to try it again, you can set favorite tags. Clicking a favorite tag will put all the icons to the top.
But yeah I can understand why it's not for everyone. The widgets only allow for full width so customization is limited. Tags and the search bar will limit muscle memory. I can probably open my most used apps blindfolded in Lawnchair or Nova. I can'y do that with this launcher. I see your point.
Also if you are sending my family a copy, send it to my email address too. Thanks.