One of the main problems is that this is targeted at forks to limit their possibility (Since you can't really technically call it something else following the license, and they may come after you via trademarks if you retain it).
OnlyOffice also do this, they prevent changing specific logo use (via sketch interpretation of the AGPLv3) then also prohibit you from using their logo.
Just might want to be aware they have tens of millions in VC funding, and I've also seen them manipulate self-promotion on Reddit like here.