this post was submitted on 19 May 2025
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Until you start selling a 1/3 lb burger to outcompete the 1/4 lb burger, but people are "4 is more than 3!" so your marketing fails...
Them later advertising it as 3/9ths is pretty funny though.
"The one on the right is better because the thingy is lifting it higher and the arrow is pointing to it!" -- idiots, probably
Could just switch to grams. Selling by fraction is the problem not by weight itself.
I say this as an American, but these are Americans confused by the concept of fractions. Using grams would likely terrify them more.
Just call it 100 freedom units and everyone will love it.
And a 1/4lb is 4 oz, which sounds too small (compared to 8-10oz steaks that some people consume). So a 5.33 or even 5.5 oz burger doesn’t sound much bigger.
Yeah most people would think 4 is more than 3! while 3! is actually 50% more than 4.
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