Ask Lemmy
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It's a catch 22. A lot of good products die due to people not knowing they exist (or remembering).
I have no issues with informational based advertising. Basically the polite "we exist" or "we've got this now" type adverts. I take offence to adverts trying to mess with my mental familiarity levels. I'm doubly offended when they get aggressive with pushing that on me.
A great example is steam ads. It gives you some when you first start it. It's trivial to skip or ignore them however. It also sits back and gets out of the way as soon as you're not interested.