this post was submitted on 02 Jan 2026
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Americans embrace Aldi as German discounter becomes fastest-growing supermarket in US (notltd.co.uk)
submitted 1 week ago by Sunshine@piefed.ca to c/buyeuropean@feddit.uk
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[โ€“] swelter_spark@reddthat.com 9 points 1 week ago (3 children)

The Aldis around here look upscale, but they sell mostly store brands. So, a discount grocery store for people who don't want to feel poor? I can't tell if the quality is better than any other discount grocer. I do like their peanut butter cereal.

[โ€“] Sv443@sh.itjust.works 4 points 1 week ago

they save tons of money on staff and reduced employee workloads, so they can afford not to stock the worst quality food

[โ€“] BanMe@lemmy.world 3 points 1 week ago

The Aldi's here is just a slightly larger Trader Joe's, the selection is so much smaller than regular grocery stores. I don't necessarily need 6 brands of Mac n Cheese, but I would like at least one option. I don't have time to grocery shop twice in a week, so I just go to Kroger instead.

[โ€“] W98BSoD@lemmy.dbzer0.com 1 points 1 week ago (1 children)

The Aldis around here look upscale, but they sell mostly store brands.

Thatโ€™s how they can offer lower prices.

So, a discount grocery store for people who don't want to feel poor?

A grocery store for people who are tired of being raked over the advertising coals and realize that Aldi Oโ€™s are just as good as Cheerios.

I can't tell if the quality is better than any other discount grocer.

Much better than most.

[โ€“] swelter_spark@reddthat.com 1 points 2 days ago

The only difference I can see between Aldi and Save-a-lot, or similar stores, is that Aldis are always in expensive-looking buildings. If anything, I'd expect grocers in cheaper buildings to be able to afford better quality store brands.