Buy European

It's like poetry.

Fun fact: Aldi are basically the only supermarket chain where they don't force their staff to stand up, and provide all cashiers with chairs

A store you can quickly get in and out of with a variety of everyday items at a reasonable price that seems to pay its employees well. What's not too love?

Also, several in my area have implemented self checkouts that don't bitch you out for every single item. I can scan everything from my cart and bag it up later at a counter or my car if the weather's nice.

Fun Fact: Around 30 years ago, Walmart tried to get into the German market and got completely obliterated.

Then the German discounters counterattacked and the rest is history.

Fun Fact2: This is just Aldi Süd(South). Aldi Nord(North) is also active in the US as Trader Joe.

Seen as having bad standards compared to other EU chains, but a shining star by comparison to basically every chain in the USA

they're really efficient and cheap in my experience. they sell no-bullshit products. they don't spend much money on advertisement so they don't have to add that money to their expenses and therefore prices.

supermarkets make most money with highly-processed foods. every processing step adds another middleman that wants a slice of the price and that already increases the price, so you pay $5 instead of $2 for the raw products, and then the supermarket thinks "well, let's add a 10% profit margin" and makes that price $5.50 instead of $2.20, thereby further increasing the difference in prices. aldi mostly sells basic products that are not so heavily processed (at least where i live) so there's not much extra costs there.

surely a fine indicator of things in the US

Cheapest eggs I’ve seen. Not everything is great quality. But, for certain items I’ll make the extra stop.

Best kettle cooked potato chip on the market, less than $2. Their peanut butter is better than Jif, Skippy, or Peter Pan, and it's only about $3. Mayo is exactly the same as Hellman's, at less than $4. Great French Bread Pizzas for $3, and you don't have to add more cheese and pepperoni when you get home.

Lots of great chocolates, cheese, snacks, etc. I know someone who has a charcuterie catering biz, and she sources EVERYTHING at Aldi, including the serving trays and utensils.

There's the occasional dud, but almost everything is first rate, and much cheaper.

The Aldis around here look upscale, but they sell mostly store brands. So, a discount grocery store for people who don't want to feel poor? I can't tell if the quality is better than any other discount grocer. I do like their peanut butter cereal.

Growth is stupid way of comparing…
Growth is only relevant for stock hodlers

(Not real numbers)

AkA 0.1% -> 1.5% 🥳1500% growth

50% -> 75% 😒 only 50% growth

How "buy European" is this? Doesn't Aldi have completely separate, American, supply chains for the vast majority of the products...?

Lived in multiple countries and had an Aldi close in them all. The quality and variety does differ. In particular the quality of the meat and fresh produce and I agree state to state can provide a disparity. I suppose that can be hard to imagine if you are used to a consistent Aldi.

There are quite a few staples that I liked they were very cheap in comparison to the bigger stores. In particular the chocolate, kettle crisps, cheese twists etc.

I also found it helpful for stocking up when budgeting. Each Jan I would go buy the giant soap powder, dishwasher tabs, hand wash, toothpaste kitchen roll, olive oil, anything that could be stored in the garage. This stopped me visiting the other stores so much and spending on junk.

Eat your heart out Walmart :D

Literally been there since the 90s.