this post was submitted on 06 Jan 2026
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Vietnam Bans Unskippable Ads, Requires Skip Button to Appear After 5 Seconds - Saigoneer (saigoneer.com)
submitted 4 days ago* (last edited 4 days ago) by bytesonbike@discuss.online to c/technology@lemmy.world
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As Phụ Nữ reports, Vietnam recently announced Decree No. 342, which details a number of provisions to the national Advertising Law, due to take effect from February 15, 2026. The adjustments are expected to place stricter control on Vietnam’s online advertising activities to protect consumers and curb illegal ads.

Amongst the decree articles, some standout stipulations include a hard cap on the waiting time before viewers can skip video and animated ads to no more than 5 seconds. Static ads must be immediately cancellable.

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[–] SaharaMaleikuhm@feddit.org 10 points 4 days ago (3 children)

So you get 100 5s ads instead of 5 100s ads. What's the point? Just get ublock origin and stop using apps.

[–] best_redditor@leminal.space 5 points 3 days ago

i mean i see what you're saying but i wouldn't think that vietnam is going to give up that easily after going one step in the right way and i think if they can limit long ads they may be able limit short ones later (and yes i have something that has an 80/100 chance to automatically block ads)

[–] HK65@sopuli.xyz 1 points 3 days ago (1 children)

It's setting expectations. Just because I can wear a clip on my nose, I won't stop telling the local idiot to stop farting loudly in the elevator.

[–] Imgonnatrythis@sh.itjust.works 2 points 2 days ago

Careful what you wish for. The silent ones can be worse.

[–] LifeInMultipleChoice@lemmy.world 1 points 3 days ago

But didn't we say we could win against 100 duck sized horses. So 5 horse sized ducks and I don't think we have a chance