this post was submitted on 12 Nov 2025
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The Coke ad is still edited by a human though. So you probably can't use the same shot for shot sequence. Like if you created a movie by editing clips together from public domain movies you created a derivative work and that work is copyrightable. Even if you don't own the copyright on the individual clips you own the copyright on the new creative expression. So people can't just copy your exact edit. Like the idea is not copyrightable but the execution of that idea is.
Editing is very weak copyright. They would be unlikely to win a case on that alone.