this post was submitted on 03 Nov 2023
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[–] MeekerThanBeaker@lemmy.world 143 points 2 years ago (7 children)

Normally, I think gamers overreact a bit when it comes to ads on Xbox... but this time, this full screen ad when you boot up the system should not be allowed.

Wonder what genius exec had that brilliant idea. Stupid.

[–] AlolanYoda@mander.xyz 31 points 2 years ago (1 children)

You say "stupid", but I'm kind of worried it'll have a positive impact in their sales, making these types of ads the new standard... I hope not, but my expectations are getting worse and worse

[–] kromem@lemmy.world 23 points 2 years ago

That this exists at all means it is a new standard ad format they are testing out. They didn't program in a new ad format just for Activision.

So unless there's enough of a pushback that they can it, you'll be periodically seeing similar boot up ads for other games and maybe even things like McDonald's down the road.

[–] thesprongler@lemmy.world 18 points 2 years ago

Any sort of ad on a luxury item you've already paid for should be cause for concern for the future. Sony does have ads, but they are hidden in menus and are static text ads, not video ads (yet).

[–] QuandaleDingle@lemmy.world 17 points 2 years ago* (last edited 2 years ago) (2 children)

Wait...this is a thing now!?! I switched to PC, so I wouldn't know...Crazy.

[–] RickRussell_CA@lemmy.world 31 points 2 years ago (3 children)

Click the Win11 search bar...

[–] sp6@lemmy.world 53 points 2 years ago (1 children)

PC ≠ Windows

-Your local linux evangelist

[–] Caradoc879@lemmy.world 8 points 2 years ago (5 children)

How do you know someone is a Linux user?

They'll fucking tell you.

[–] cashews_best_nut@lemmy.world 39 points 2 years ago (2 children)

No, that's just Arch Linux users.

I use Arch, btw.

[–] CalicoJack@lemmy.dbzer0.com 3 points 2 years ago

We just need the rest of the Linux gang to experience the glory of pacman+AUR, it's not our fault they don't listen.

[–] ultrasquid@sopuli.xyz 3 points 2 years ago

NixOS users too

[–] brsrklf@jlai.lu 27 points 2 years ago (1 children)

You know, that saying doesn't work nearly as well when the conversation is actually about people's experience with operating systems.

[–] Caradoc879@lemmy.world 4 points 2 years ago (2 children)

I mean, go to any tech related post and every thread quickly becomes about Linux regardless of what it was about.

[–] Swedneck@discuss.tchncs.de 0 points 2 years ago (1 children)

almost like linux is really important and what an absurd amount of devices run, regardless of the task they ultimately perform.

[–] Caradoc879@lemmy.world -1 points 2 years ago

Concrete and steel are really important but construction workers don't tend to rant about it off the clock.

[–] Dontfearthereaper123@lemm.ee 0 points 2 years ago

It's because Linux is the solution to everything including issues like world hunger and war.

[–] wildginger@lemmy.myserv.one 12 points 2 years ago (1 children)

"pc has ads too!"

"No thats just windows, other operating systems dont do that. Linux has no ads, for example."

"AAAAAAHHHHHH LINUX USER LINUX USER!!! AAAAAHHHHH YOU SAID IT THE DEVIL WORD LINUX AAAAAAAAHHHHH MOMMY MOMMY HOLD ME AAAAAAAHHHH THEY TOLD ME THEY USE LINUX AAAAAAAAHHHHHHHHH OH GOD OH FUCK OH GOD"

[–] Caradoc879@lemmy.world -1 points 2 years ago (1 children)
[–] wildginger@lemmy.myserv.one 7 points 2 years ago

Yeah bud, thats kinda the point

"Exaggerate for comedic effect" is one of the oldest comedy standards.

[–] DoucheBagMcSwag@lemmy.dbzer0.com 4 points 2 years ago (1 children)
[–] Paradachshund@lemmy.today 2 points 2 years ago

Truly the vegans of tech

[–] radix@lemmy.world 17 points 2 years ago (1 children)

That's bad, but at the very least, Windows can be customized to hide all that crap. Some options are up front, some require a lot more digging, but it can be de-advertised. Xbox is way more locked down.

[–] beefcat@lemmy.world 3 points 2 years ago

The first thing I do on any new Windows install is turn web results off in search. This resolves the exact problem people are constantly complaining about.

[–] konalt@lemmy.world 9 points 2 years ago (1 children)

I've never seen an ad on Windows 10 or 11. Been using 11 for over a year at this point. The start menu just has my pinned apps and recent files.

[–] Knusper@feddit.de 3 points 2 years ago (1 children)

There may be regional differences, depending on how much local laws allow Microsoft to profit off of you...

[–] Cybersteel@lemmy.ml 2 points 2 years ago

Which usually means just the US and Australia.

[–] Chainweasel@lemmy.world 12 points 2 years ago (2 children)

I take it you haven't used Windows 11 yet, The start menu is basically all advertisements.

[–] Zimroxo@kbin.social 11 points 2 years ago (1 children)

You can turn them all off though

[–] Sanctus@lemmy.world 10 points 2 years ago (1 children)

I shouldn't have to. And if I do it should all be toggles in one place. Not scattered and hidden throughout control panel, settings, and the terminal.

[–] beefcat@lemmy.world 3 points 2 years ago (1 children)

You shouldn't have to, but it's also something that you only have to do once and takes less than 30 seconds.

It's a minor annoyance but people act like microsoft crashed an suv into their living room and killed their cat.

[–] Sanctus@lemmy.world 1 points 2 years ago (1 children)

It does not take 30 seconds, it takes up to five minutes. Some of these changes also get reverted with specific updates and suddenly you're seeing ads again.

[–] beefcat@lemmy.world 3 points 2 years ago* (last edited 2 years ago) (1 children)

I've never had this change reverted in an update.

And it does not take 5 minutes, I can do it in less than 30 seconds. It's a single key in the registry.

[–] Sanctus@lemmy.world 0 points 2 years ago (1 children)

Thats the tailored experiences, common users dont have the knowledge to safely edit registry keys. Thats a bullshit excuse to hide ads there and you know it. Stop defending shitty practices.

[–] beefcat@lemmy.world 3 points 2 years ago* (last edited 2 years ago) (1 children)

i’m not defending it. literally the first thing i said was that users shouldn’t have to do this.

and it’s not the tailored experiences, i’m talking about the “feature” that puts web results in the start menu search.

all i did was add some nuance to the conversation and you’re crucifying me over it because i didn’t pile on the circlejerk.

[–] Sanctus@lemmy.world 0 points 2 years ago (1 children)

Yes I am. Saying "its not that bad, it only takes thirty seconds" is literally defending shoving ads down our throats and making them hard to remove. That way of thinking deserves to be crucified. Ads have no place living on an OS.

[–] QuandaleDingle@lemmy.world 7 points 2 years ago

I have, but there aren't any unskippable ads at startup.

[–] RoverRacecar@lemmy.world 9 points 2 years ago

Classic Microsoft.

[–] rip_art_bell@lemmy.world 7 points 2 years ago

I thought there's no way... when you boot up!? Sure enough. "the ad in question pops up when players boot up their Xbox"

Wow

[–] kromem@lemmy.world 6 points 2 years ago

It was almost certainly multiple execs, from multiple companies, with Activision being the first partner for a new ad format team Xbox was rolling out but had discussed in advance with multiple agency partners.

[–] Buddahriffic@lemmy.world 1 points 2 years ago (1 children)

Personally, I'd like to thank Microsoft. They've been making it easy to not regret getting a PS5 and not really even considering the xbox option that strongly. Between the series S needing to handle it for it to be allowed on the series X and now full screen ads, it's like Sony is the only one that realizes there's still competition going on.

I'd also like to thank people who still buy Xboxes anyways for giving Sony a reason to not turn the enshitification up to an 11 because it's probably more of a difference in confidence than principles.

[–] CmdrShepard@lemmy.one 7 points 2 years ago* (last edited 2 years ago) (2 children)

They also recently announced that all unlicesenced third party accessories will cease to work with the Xbox as of a couple days ago.

[–] Buddahriffic@lemmy.world 2 points 2 years ago

Yeah, plenty of things that have made me glad to not have one. Has there been anything positive about Xbox in the news lately? That isn't kinda a backhand compliment, like BG3 being available on it soon while it launched everywhere else a while ago now?