this post was submitted on 12 Nov 2024
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[–] rhacer@lemmy.world 157 points 1 year ago (8 children)

But it IS how we see prices. If there weren't science behind it, they wouldn't be doing it.

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[–] volvoxvsmarla@lemm.ee 50 points 1 year ago (3 children)

My husband is awful in that regard. He sees the first digit only and then rounds it down. "It's just 30€" - it's 39,99€. "It's like 200€" - it's 289,90€, "5000€" - 5999€. I love him to pieces but I don't trust any of his numbers.

[–] CaptainBlagbird@lemmy.world 38 points 1 year ago (1 children)

I love him to pieces

How many? About 200?

[–] Lanthanae@lemmy.world 19 points 1 year ago (1 children)
[–] brachypelmasmithi@lemm.ee 19 points 1 year ago

A whole 100 pieces? What a deal!

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[–] OneWomanCreamTeam@sh.itjust.works 46 points 1 year ago (4 children)

From my experience working in retail I've seen people say out loud something like "oh, it's only 4 dollars!" When the sticker says $4.99. This shit apparently works on a lot of people for some reason.

[–] ByteOnBikes@slrpnk.net 11 points 1 year ago

This is my neighbor all the time.

Like dude, round up!

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[–] gerryflap@feddit.nl 33 points 1 year ago

Honestly, however much I want to pretend to be better than that, I think it does work on me. Obviously not on a conscious level, I know how numbers work, but some part of my monkey brain sees the 1 instead of the 2 and therefore concludes that it must be way cheaper. It's a feeling that no amount of facts is going to disable. And in the end many purchasing decisions aren't based on a full analysis but on feelings.

[–] Semi_Hemi_Demigod@lemmy.world 28 points 1 year ago (1 children)

Most people are idiots most of the time.

Some people are idiots some of the time.

No one is never an idiot.

[–] hemko@lemmy.dbzer0.com 10 points 1 year ago

Can confirm. I'm idiot most of the time

[–] Kalkaline@leminal.space 28 points 1 year ago (1 children)

This is locally grown artisanal bullshit, it's actually $300, please tip.

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[–] possiblylinux127@lemmy.zip 28 points 1 year ago (8 children)

It does work believe it or not. It is something that plays to your subconscious. You will favor the slightly cheaper option even if you aren't aware of it.

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[–] BruceTwarzen@lemm.ee 25 points 1 year ago (4 children)

These dumbasses thinks this works on us smart people. Anyway, gotta go fight some people on black friday for shit i don't even need nor afford

[–] joyjoy@lemm.ee 11 points 1 year ago* (last edited 1 year ago) (1 children)

Which just so happens to have been the same price all month.

[–] Anticorp@lemmy.world 15 points 1 year ago (1 children)

Regular price: $399.99

BLACK FRIDAY SPECIAL: ~~$799.99~~ $399.99

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[–] Draedron@lemmy.dbzer0.com 24 points 1 year ago (1 children)

Its literally how we see prices which is why companies do this

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[–] PugJesus@lemmy.world 23 points 1 year ago (6 children)

I'm not sure it works on me. Not because I'm some super human resistant to advertising (I'm not) but because I'm so bad at math that when they start asking me about anything involving small change I tune out and overestimate by 50% rounded into nice whole numbers.

"This is 19.99"

"Okay so it's basically 30$."

It gives me nice surprises sometimes when I get my receipt.

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[–] Sixtyforce@sh.itjust.works 20 points 1 year ago (1 children)

The amount of times I've watched Youtubers say something like "35 dollars" while showing an image that shows the price as $35.96 happens too often for me to side with OP lol, sorry.

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[–] Bosht@lemmy.world 20 points 1 year ago (2 children)

Honestly I just want tax included on the price tag.

[–] absGeekNZ@lemmy.nz 9 points 1 year ago (1 children)

That is honestly insane.

In NZ the sticker price is what you pay, if the price on the sticker doesn't include tax, it is false advertising and you pay what is on the sticker.

It is entirely up to the retailer to ensure that the price is correct. The only exception to this, is if the price is obviously wrong e.g. $5.00 rather than $500.

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[–] RememberTheApollo_@lemmy.world 19 points 1 year ago

I generally round up to nearest bigger number or close to that. $19.99 is $20. $23.99 would probably be $25. $180 would just be $200.

No real rhyme or reason, just the bigger the number the more I fudge the “real” price upwards thanks to sales tax and a “can I really afford this?” factor.

[–] Kolanaki@yiffit.net 19 points 1 year ago* (last edited 1 year ago) (11 children)

I just wished it was mandated to list prices to include all the taxes along with it. Whether it says $19.99 or $20 still isn't the actual price.

Recently had the worst of this. Was craving chocolate milk, find a nice size bottle of it for $3. Get to register. $6.63 total price because the glass bottle had over a $3 deposit.

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[–] itsonlygeorge@reddthat.com 18 points 1 year ago* (last edited 1 year ago) (22 children)

People suck at math and this is how they confuse people into not caring what the actual price becomes when they have to add multiple items together.

What’s 19.99 + 21.75 + 4.99 + 3.99 + 1.99? Can the common person do that math in their head while grocery shopping? What about adding the tax to that total? Not a chance.

Most people probably don’t even know what the sales tax is in their own state.

[–] pyre@lemmy.world 35 points 1 year ago (4 children)

your price tags show the price before tax? that's fucked up

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[–] shderz@sh.itjust.works 17 points 1 year ago* (last edited 1 year ago)
[–] TankovayaDiviziya@lemmy.world 17 points 1 year ago* (last edited 1 year ago) (1 children)

It never works on me. I was taught at a very early age that pricing down by one cent of one dollar is a psychological trick and that I should round up to the nearest whole number.

[–] RQG@lemmy.world 33 points 1 year ago (6 children)

Funny thing is, it still works.

[–] explodicle@sh.itjust.works 8 points 1 year ago (2 children)

On people who are actively trying to compensate for it, or did you just mean the overall population?

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[–] Ragdoll_X@lemmy.world 17 points 1 year ago* (last edited 1 year ago) (5 children)

I always round up the price when I see $X.99 but my grandmother always rounds it down and it pisses me off

They're trying to fool you! Don't be a sheep!!!

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[–] AnimalsDream@slrpnk.net 12 points 1 year ago (2 children)

This is one of those things that makes me feel the slightest bit more agitated and cynical towards people and society. We all know it's manipulative, and that should be enough reason not to do it. So why does everyone who runs a business do it? Like yeah it does work, but is it really worth subtly eroding your own customer's trust in you? There's an invisible cost of goodwill here.

[–] Jackcooper@lemmy.world 8 points 1 year ago (1 children)

Are you choosing to go to the store that does $20 instead of $19.99?

Does that store exist?

It's more that the customer refuses to buy the $20 item but at 19.99 it seems just a little more attainable.

[–] AnimalsDream@slrpnk.net 7 points 1 year ago (1 children)

That is a fair point. But then again, I don't even remember the last time I was in a store that had honest prices.

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[–] Voyajer@lemmy.world 9 points 1 year ago

They may list it as $19.99 but I'm always going to call it twenty bucks and eleven cents.

[–] DmMacniel@feddit.org 9 points 1 year ago (1 children)

But you get a penny back, isn't that great?

[–] Hideakikarate@sh.itjust.works 10 points 1 year ago (5 children)

Jokes on you. We have sales tax.

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[–] MinusPi@pawb.social 8 points 1 year ago

Everyone here is hilarious thinking they're immune to it.

[–] kamen@lemmy.world 7 points 1 year ago* (last edited 1 year ago)

Also "~~200~~ 100" is very different from "100".

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