this post was submitted on 05 Jan 2025
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[–] reddig33@lemmy.world 173 points 5 months ago (2 children)
[–] SkaveRat@discuss.tchncs.de 63 points 5 months ago (2 children)

if they are not getting BLASTED for it, it doesn't really matter

[–] rustydrd@sh.itjust.works 17 points 5 months ago (1 children)

Anything less than NUKED isn't worth my time

[–] toothpaste_ostrich@feddit.nl 11 points 5 months ago (1 children)

Meta was really GENOCIDED for their deeds.

[–] ouRKaoS@lemmy.today 8 points 5 months ago

This makes Meta WORSE THAN HITLER.

[–] ripcord@lemmy.world 7 points 5 months ago

It could be worse, they could be DRAGGED

[–] DoucheBagMcSwag@lemmy.dbzer0.com 12 points 5 months ago (1 children)
[–] Chozo@fedia.io 56 points 5 months ago (5 children)

People are taking issue with the fact that the AI was black and queer, not that it wasn't a real person in the first place. Once again, the right is angry at something that literally does not exist in real life.

[–] jaybone@lemmy.world 33 points 5 months ago (1 children)

Wait it’s the right that’s pissed? I was thinking it would be the left that’s pissed because they would consider this exploitation and astroturfing. Hmm, go figure. (I wasn’t going to read the article.) Maybe Facebook can piss everyone off with this really dumb idea.

[–] Chozo@fedia.io 18 points 5 months ago (1 children)

The queer black mom AI is the one I keep seeing right-wing commentators putting on their thumbnails for their videos/articles. They're putting more focus on the character rather than the tech, from what I've been seeing.

[–] theterrasque 8 points 5 months ago (2 children)

So if it was a white, straight AI guy everything would be fine?

[–] Valmond@lemmy.world 16 points 5 months ago (2 children)

I don't know, we must check its genitals first.

[–] WindyRebel@lemmy.world 6 points 5 months ago

Sorry, that feature is blocked everywhere in the south.

[–] FlyingSquid@lemmy.world 3 points 5 months ago (1 children)

If it's too shy, you can check my genitals instead.

Prepare to be impressed.

[–] Valmond@lemmy.world 2 points 5 months ago

What about you impress them on me 👉🏻👈🏻 ☺️

[–] TORFdot0@lemmy.world 5 points 5 months ago

Nobody would be able to tell if that was the case

[–] Kusimulkku@lemm.ee 29 points 5 months ago (1 children)

The AI being black queer mother of two just seems especially egregious. It's like they're just checking boxes with that stuff.

[–] sunzu2@thebrainbin.org 14 points 5 months ago

Some marketing parasites thought it will resonate with some people.... Trigger others. It is provocative and it got people talking.

[–] GrammarPolice@lemmy.world 18 points 5 months ago

No, people are taking issue with the fact that Meta is clearly trying to force a stereotype down our throats. At least i am.

The right probably IS pissed the AI was black and queer.

[–] Maxxie@lemmy.blahaj.zone 9 points 5 months ago (2 children)

The problem imo is deception. I honestly think bots wouldn't be out of place on facebook if they were all clearly marked as such, and you could filter all generated content with a single toggle.

[–] njordomir@lemmy.world 22 points 5 months ago

Honest profile for a bot:

  • Profile pic of a server rack, 3rd from the top, under the Dell PowerEdge, above the UPS
  • Interests are parsing webpages and hallucinating
  • Looking for a server farm to be plugged into
  • Family includes it's entire private cloud
[–] herrvogel@lemmy.world 5 points 5 months ago* (last edited 5 months ago) (2 children)

Don't know about toggles, but those profiles were officially marked as bots made by meta. They didn't try to hide that fact.

Which makes it even weirder imo. At least with a secret AI profile you can tell they are trying to achieve something, shady as it might be. But what is the purpose of a Facebook profile that announces itself as a chat bot that's role playing as a queer black mother, I have no fucking clue.

[–] TheGrandNagus@lemmy.world 9 points 5 months ago

You see they're bots if you open their profile and read some subtext.

Do you see it clearly marked in your feed if one of the bots posts something, shares something, or comments something?

That's a genuine question - I don't actually know. But it should be marked very clearly without having to open the profile, because people generally don't do that.

I think that an obvious bot can still manipulate users. Fb has infinite resources with which to test this stuff prior to roll out. They skittish do it if it didn't work for them.

[–] andros_rex@lemmy.world 2 points 5 months ago

It’s just gross. The conversation one of these journalists had with the bot shows how faux this diversity is.

It reminds me of Levi’s using AI to diversify their models.

There’s something sick in hiding actual black, queer, hell fat bodies and voices while claiming to be promoting diversity.

[–] captain_aggravated@sh.itjust.works 25 points 5 months ago (2 children)

What's the business model here? I've organically arrived at the South Park meme.

  1. Build ad-supported content silos.
  2. Openly flood those silos with AI slop
  3. ???
  4. Profit
[–] ramirezmike@programming.dev 11 points 5 months ago (1 children)

everyone is looking at it wrong expecting these social media companies to show this as engagement.

That's not the goal.

The purpose of the AI profiles is targeted advertising. It probably isn't going to work on you but it does work on many demographics. It's the same concept as any other advertisement. They all set the scene of the specific type of person they want to buy their product, whether it's a TV commercial, a radio ad, a magazine page.

The only real difference here is that it's not a real person but when it comes to advertising, will that really matter? That is, will the drop in sales be negligible compared to the massive drop in cost of advertising?

[–] captain_aggravated@sh.itjust.works 7 points 5 months ago (1 children)

It's 100% certain not to work on me because I don't have any accounts on Meta's platforms.

[–] ramirezmike@programming.dev 4 points 5 months ago

you may not have an account but your friends and family might and if you have similar interests they may vouch for products that were pitched to them via AI.. so in that way, they're still reaching you

[–] FlyingSquid@lemmy.world 7 points 5 months ago

The model is that as long as it looks like there are "users" that are "engaging" with the platform, it pleases the shareholders.

Same model with Reddit.

[–] cmgvd3lw@discuss.tchncs.de 25 points 5 months ago (5 children)

A bit out of the loop, what is the use of these Bots according to them?

[–] dgriffith@aussie.zone 45 points 5 months ago* (last edited 5 months ago) (1 children)

Well you see, engagement is down, and the whole "sponsored content" thing is in a death spiral due to AI slop. So Meta has decided to cut out the middleman and generate their own AI slop, because surely their version of personalised AI slop will solve the whole engagement problem and keep line always going up, because if it's one thing users love, it's an endless torrent of AI slop.

[–] echodot@feddit.uk 6 points 5 months ago* (last edited 5 months ago)

That will be why Nick Clegg has ducked out. He may have been a useless politician but at least he knows when to run away, which is better than some of them.

[–] chaosCruiser@futurology.today 18 points 5 months ago* (last edited 5 months ago) (2 children)

It’s for driving engagement. Basically, meta wants to make sure their platforms look appealing to the companies that use them for advertising purposes. More eyeballs, more ads, more money.

[–] sunzu2@thebrainbin.org 5 points 5 months ago (1 children)

Yeah but this model requires stupid boomers to engage with clearly fake bullshit

Ohh wait....

[–] chaosCruiser@futurology.today 3 points 5 months ago

Yeah well... What can I say. Meta knows their users.

[–] phubarr@lemmy.world 2 points 5 months ago (1 children)

This is precisely what it is

[–] phubarr@lemmy.world 3 points 5 months ago (1 children)

The companies doing the advertising are totally fine with it because it creates fake peer pressure and gives potential customers a fear of missing out on what's trending. Astroturfing is fine as long as it serves the will of the wealthy.

[–] chaosCruiser@futurology.today 2 points 5 months ago (1 children)

And if that works out, you could also use the same method to shape the political atmosphere on the platform. Who knows, you might also disarm the next arab spring before the first demonstrations even happens.

I’m pretty sure governments are very interested in seeing the results you get from using LLM bots like this.

[–] phubarr@lemmy.world 2 points 5 months ago

I think you're completely right. Information warfare is something new to a lot of people. I've been following a very credible, insightful teacher about this topic on YouTube, by the name of Ryan McBeth. I highly suggest everyone checks out his channel. He's retired US infantry, but a current intelligence analyst and content creator who is VERY good at what he does. He's taught me a lot about misinformation and disinformation, how it's used, how to spot it, and how to fight it, and showing example of how governments and businesses are using it. Truly someone worth your ear.

[–] Sunshine@lemmy.ca 6 points 5 months ago

It boosts the usage statistics to show to the shareholders.

[–] WamGams@lemmy.ca 4 points 5 months ago

I don't think we know the full extent.

[–] Ulrich@feddit.org 2 points 5 months ago

Don't worry, we all are.

[–] DarkDarkHouse@lemmy.sdf.org 24 points 5 months ago

Let the dunking begin.

[–] TheObviousSolution@lemm.ee 6 points 5 months ago

If our governments are unable to punish this, they are already worthless.

[–] FlyingSquid@lemmy.world 5 points 5 months ago

One fake profile with the name "Becca" uses the likeness of a woman of color while calling itself a "dog mom." The page is filled with AI-generated images of dogs.

"Becca?" Did she get adopted by white parents?